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Apple Unveils MacBook Neo at the March Event, Promising Mac Magic for a Breakthrough Price

Apple Unveils MacBook Neo at the March Event, Promising Mac Magic for a Breakthrough Price
source: gettyimages
March 4, 2026

Image credit: Apple

Apple has rolled out the MacBook Neo during its March event, pitching it as a new Mac that “delivers the magic of the Mac at a breakthrough price,” as described by John Ternus, Apple’s senior vice president of Hardware Engineering. The device is slated to begin shipping on March 11, with the official Apple Store and other retailers already listing preorder options.

If you want more storage and the convenience of a Magic Keyboard with Touch ID, you can upgrade to a 512GB model for an extra 100 USD, 100 GBP, or 200 AUD.

MacBook Neo preorders by region:

All MacBook Neo colours: Silver, Blush, Citrus, and Indigo

Which color will you pick?

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James Pickard is a Deals Editor at TechRadar. He spends years scouring the web for the best prices and deals, and he’s brought that experience to uncover the strongest bargains and coupon codes. His background includes covering major sale events at Eurogamer and VG247, including Black Friday, Cyber Monday, and Amazon Prime Day. When he isn’t hunting for discounts, James can be found gaming on the PS5, enjoying classic film noir, or cheering on the Tampa Bay Buccaneers.

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