Amazon's Big Spring Sale 2026: Everything You Need to Know
March 16, 2026
Amazon’s Big Spring Sale 2026 runs March 25–31, delivering a full week of discounts across categories from spring fashion and beauty to home refreshes and lawn-and-garden must-haves. Expect daily deal drops, seasonal essentials, and Prime-exclusive offers designed to help you refresh wardrobes, homes, and plans for the season.
Key takeaways
- Seven-day event from March 25 to March 31 with savings across 35+ categories, including fashion, beauty, home, and garden.
- Groceries and household essentials are covered, with Easter dinner bundles, brunch items, and pantry restocks on sale throughout the week.
- Three curated Top 100+ lists plus daily themed deal drops highlight seasonal needs like spring cleaning, travel must-haves, and home refresh items.
- Doorbuster deals offer substantial savings (starting around or above 40% off) across fashion, beauty, electronics, and more.
- Prime members get exclusive savings with Prime Best Deals and a Prime Spring Deal badge; Prime Young Adults can earn extra cash back on select items.
- Deals are refreshed daily; check back regularly for new savings and limited-time offers.
What’s new for 2026
- Top 100+ Lists: Three new curated collections to guide shoppers:
- Top 100+ Deals: broad savings across all categories.
- Top 100+ Health & Wellness: premium beauty, personal care, wellness products, and vitamins.
- Top 100+ Spring Favorites: seasonally relevant essentials for home, wardrobe, and routines.
- Fresh daily drops: Each day features new deal drops aligned with seasonal needs—Easter essentials, home refresh, spring beauty, spring cleaning, and travel must-haves.
- Doorbusters: Big-ticket savings across categories, with doorbusters starting at steep discounts.
What kinds of deals to expect
- Up to 50% off Amazon Outlet
- Up to 40% off Fashion
- Up to 30% off Beauty
- Up to 40% off Easter items
- Up to 35% off Kitchen
- Up to 25% off Home
- Up to 30% off Lawn & Garden
- Up to 25% off Grocery
How to find the best deals
- Rufus, Amazon’s shopping AI assistant, can help you locate deals, track price history, set price alerts, and even enable Auto Buy to purchase items when they hit your target price.
- Use Lists, Buy Again, and Keep Shopping For to revisit items you’ve had your eye on.
Can all customers shop the sale?
- Yes, from March 25–31. Prime members get exclusive savings with Prime Best Deals and the “Prime Spring Deal” badge. Prime Young Adults can earn 10% cash back on favorites in apparel and beauty during the sale window.
Prime membership: how to sign up
- Prime basic: $14.99/month or $139/year, with a 30-day free trial for eligible newcomers.
- Prime Young Adult: six-month trial for eligible 18–24-year-olds, then $7.49/month or $69/year.
- Prime Access for government assistance recipients offers 30 days at $6.99/month (income-verified).
- Prime is available internationally in Canada, and, for the first time, Mexico, from March 25–31.
Daily life during the sale
- Expect new deals aligned to seasonal needs each day—Easter essentials, home refresh items, spring beauty, spring cleaning, and travel must-haves.
- Check back daily for fresh savings and limited-time offers while supplies last.
Prime-exclusive perks
- Access to Best Deals with Prime badge
- Additional savings for Prime members on select items
- Special promotions for Prime Young Adults
Notes on timing
- Start: 12:01 a.m. PDT on March 25, 2026
- End: 11:59 p.m. PDT on March 31, 2026
Global availability
- The sale runs in Canada and, for the first time, Mexico (Mar 25–31).
Stay tuned for more details and keep an eye on daily drops as the Big Spring Sale unfolds across categories.